Strategic management provides the basis for adapting the organisation to the vagaries of an unpredictable, turbulent environment and for more effectively and efficiently achieving the firm's objectives.
Strategic management provides the basis for adapting the organisation to the vagaries of an unpredictable, turbulent environment and for more effectively and efficiently achieving the firm's objectives. Strategic Management is the continuous process of analysis, planning, and action to keep a firm is aligned with its external environment. It aims to capitalize on organisational strengths and environmental opportunities while minimizing or avoiding organisational weaknesses and environmental threats.
Strategic management is a multidisciplinary course that integrates the knowledge learned from other courses that were concerned with a specific functional area (e.g. production, marketing, finance, accounting, human resources), and/or well-defined and specialised body of knowledge (e.g. economics, statistics, business law, information systems). In contrast, the problems and issues of strategic management cover the whole spectrum of business and management. The course learning outcomes are as follows:
- Explain the basic concepts in strategic management and various type of strategies
- Apply strategic approaches, techniques, and tools in strategic management.
- Propose potential alternative strategies from issues of business and management in a given situation
OBE for BPMN3023 Strategic management - Group G
| CLO1 | Explain the basic concepts in strategic management and various type of strategies.(C5) | |
| CLO2 | Apply strategic approaches , techniques and tools in Strategic Management(C3) | |
| CLO3 | Propose potential alternative strategies from issues of business and management in a given situation(C6,A3) |
TEACHING/SUPERVISION EVALUATION AND TESTIMONIAL
Always asks questions to check students' understanding and provides various real-life examples, making the course content easy to grasp and relatable.
Assalamualaikum Dr. Terima kasih telah memberi tunjuk ajar serta ilmu kepada kami semua tanpa pilih kasih. Alhamdulillah, saya dapat memahami subjek ini dengan baik berkat dari didikan dan ajaran Dr.
Dr Khairol is a supportive lecturrer. His way of explanation is in details and always relates to real life. He explains in a way to make us easy to understand. He helps a lot in guiding us for assessment and assignment too.
Pensyarah bagi subjek ini sangat baik, prihatin dan sangat disenangi oleh pelajarnya kerana sangat memahami keadaan pelajarnya. Kaedah pengajaran yang digunakan adalah menarik menjadikan pelajaran saya lebih menyeronokkan. Selain itu, kesungguhannya ketika mengajar membuatkan kami mudah mengikuti dan memahami pengajarannya.
